GEORGE LIM

Vistage East Malaysia

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The Purpose of Having Purpose

What, exactly, is a purpose statement? It’s something that articulates a company’s reason for being, beyond making products or services. The Kellogg Company, for example, describes its purpose as “Nourishing families so they can flourish and thrive.” Disney’s purpose is “To create happiness for others.” Google says it exists to “Organize the world’s information and …

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The power of CEO peer advisory groups in a pandemic

As the world’s largest CEO coaching and peer advisory organization for small and midsize business leaders, Vistage helps more than 23,000 CEOs, business owners and key executives worldwide reach new levels of success. Vistage CEO Sam Reese is inspired by the way Vistage members have navigated one of the biggest challenges of their careers: a …

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How to Be a Principled and Purposeful CEO

CEOs are our most trusted leaders. They must lead on political, social and health concerns while still delivering profit We started 2021 with optimism fueled by leaving a year of unprecedented events behind us–a global pandemic, strains on mental health, high unemployment, a contested U.S. presidential election, and racial injustice igniting global protests. Then the …

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9 Powerful Questions to Ask CEOs

Asking a tough question can be tough. What makes executive leaders? Insightful questions reach the core of a CEO’s values, discover their blind spots, and design strategies to transcend personal and business challenges. These questions as the beginning of a CEO’s journey toward stronger decision-making and more effective leadership development. 1. “Are you running your …

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What to spend on marketing in 2021: A story of a digital revolution

As we turn the page on a year we would all like to forget, we look forward to more productive days ahead. In our annual evaluation of marketing trends, we turn to the bellwether of marketing spending —the CMO Study (COVID Special Edition), published by Duke University, The American Marketing Association and Deloitte. This year, …

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Vistage CEOs on 6 hard business lessons learned in 2020

CEOs who led their companies through 2020 will look back on this time and remember their toughest moments in leadership. Businesses faced a variety of challenges — disrupted supply chains, closed sites, full remote workforces, and new online methods of communication and collaboration. The pandemic punctuated key business lessons that became even more apparent amid …

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